The Blue Book is a weekly full-color publication designed to bring car buyers and car Dealers together. The Blue Book is delivered each Friday, targeting weekend car buyers throughout Michigan's Great Southwest.

The Blue Book is a specialized niche publication serving as an alternative to over-priced, wasteful general circulation print advertising.

It is available at nearly 400 locations through Southwest Michigan.

Dealers, click here to download a rate sheet.

We also offer a For Sale By Owner section.
for 4 weeks in Full Color.
Call 269 934-BLUE(2583) to get your vehicles in The Blue Book.

Each week The Blue Book features more local car dealers than all our competitors combined.

There is a reason why the most successful dealers have relied on The Blue Book since 1999.

Call 269 934-BLUE(2583) to get your vehicles in The Blue Book.